Ruoyu Jiang
Semiconductor Ecosystem Strategist
Bridging chipmakers, OEMs, and system integrators across three layers and two cultures.
About
The semiconductor ecosystem is global, but most people read it from one layer, one market, one language. I read it from three layers and two cultures.
Chipmaker side at Texas Instruments and Infineon. OEM/system side at Huawei. Cross-layer strategy at Strategy&. Automotive, industrial, telecom, IoT — across Europe and Asia.
Chinese market intuition. European strategic discipline. The ability to sit in a room with stakeholders from either side and understand what they're actually saying — and what they're not.
Experience
Corporate Project Management
Infineon Technologies · Munich
Leading corporate-level programs driving revenue target execution, process transformation, and cross-division alignment across automotive, industrial, and consumer markets.
Consultant
Strategy& · Munich
Led end-to-end technology and business GTM strategy engagements for Semiconductor, Automotive, Telecommunications, and High-Tech industries. Delivered automotive semiconductor industry analysis for investment and product roadmap decisions.
Product Marketing
Texas Instruments · Munich
Primary marketing lead for DCDC Converter portfolio, supporting automotive OEM customers across Europe. Developed go-to-market strategies, drove design-in/design-win engagements, and led portfolio pricing strategy.
5G Wireless Solutions Product Manager
Huawei Technologies · Munich
Owned full commercial cycle for enterprise wireless solutions across Western Europe. Managed accounts including BMW, Bosch, Siemens, Deutsche Bahn. Built commercial partner network in Germany.
Selected Work
Automotive Semiconductor GTM Strategy
Developed go-to-market strategy for automotive power electronics portfolio, identifying market entry points and competitive positioning across European OEMs.
Outcome: Defined 3-year roadmap with prioritized customer segments
Cross-Border Supply Chain Optimization
Analyzed semiconductor value chain for cross-border operations, optimizing supply chain resilience amid geopolitical shifts between Europe and Asia.
Outcome: Reduced lead time variability by 40%
Enterprise 5G Solution Deployment
Led end-to-end deployment of private 5G network solution for major German automotive manufacturer, from PoC to full deployment.
Outcome: First enterprise 5G deployment in German automotive sector